December 10th, 2020
In December 2020, a class-action lawsuit was filed against Young Living Essential Oils for allegedly deceptively labeling and marketing its essential oils as therapeutic for a variety of ailments in order to charge a premium price for its products when, according to plaintiffs, the products do not provide the advertised health benefits. (Branchaud et al
November 19th, 2020
MLM’s health claims fail to stand up to an increased level of scrutiny amid a worldwide pandemic.
July 17th, 2020
October 2018: This case was dismissed because the parties reached a settlement agreement, the terms of which have not been disclosed. May 2018: A class-action lawsuit was filed against Majestic Pure Cosmeceuticals for allegedly misleadingly marketing several varieties of its Essential Oils – including lavender, peppermint, and lemon – as being “100% Pure and Natural”
May 1st, 2018
What goes into these fragrances? We may never know.
October 16th, 2019
TINA.org inquiry into essential oils MLM digs up more than 140 examples of unsubstantiated health claims.
December 23rd, 2020
Find out which companies (and people) are on TINA.org’s 2020 naughty list for deceptive marketing.
December 15th, 2020
Deceptive health and income claims, including some tied to COVID-19, persist in wake of warning from the feds.
August 10th, 2020
TINA.org’s curated list of MLM info and news of note.
July 24th, 2020
June 2020: This case was transferred from a court in Texas to one in Utah. (Case No. 20-cv-470, D. Utah) May 2020: The stay in this case was lifted. April 2020: The Fifth Circuit Court of Appeals affirmed the district court’s decision to deny arbitration. (O’Shaugnessy et al v. Young Living Essential Oils,, L.C. et
April 10th, 2020
October 16, 2020: The National Advertising Division (NAD), after investigating claims brought to its attention by S.C. Johnson & Son, Inc., determines that doTerra did not provide a reasonable basis for claims that its essential oils provide certain health benefits, including specific benefits for mood, emotions, and the mind. NAD also determines that the evidence
April 10th, 2020
TINA.org investigated doTerra International, LLC, a Utah-based multilevel marketing company that sells and markets essential oils, and found that it uses unsubstantiated, and therefore deceptive, health and disease-treatment claims to market its products. Such claims — made both expressly and implicitly — include representations that doTerra’s essential oils can treat or alleviate the symptoms of
April 10th, 2020
TINA.org investigated Young Living Essential Oils, LC, a Utah-based multilevel marketing company that sells and markets essential oils, and found that it uses unsubstantiated, and therefore deceptive, health and disease-treatment claims to market its products. Such claims — made both expressly and implicitly — include representations that Young Living’s essential oils can treat or alleviate
April 3rd, 2020
In the context of the coronavirus, immunity-boosting claims are a giant red flag.
March 18th, 2020
Latest coronavirus scam to land on TINA.org’s radar comes packaged as a fake Fox News article.
March 16th, 2020
Scammers are aggressively pushing a variety of products that they falsely claim prevent, treat or cure the virus.
December 10th, 2019
In December 2019, a class-action lawsuit was filed against Young Living for allegedly operating an unlawful pyramid scheme that emphasizes recruitment of new members over the sale of products. In addition, the complaint claims that Young Living promises that its members will make money when, according to plaintiffs, a majority of members lose money. (Penhall
October 22nd, 2019
In August 2019, a class-action lawsuit was filed against Sentry for allegedly misleadingly advertising its Natural Defense flea and tick repellent as “safe to use around children and pets” when, according to plaintiffs, the product contains essential oils that are toxic and may cause health issues, including skin irritation, vomiting, and muscle tremors. In addition,
August 14th, 2019
If you take your coffee with a stick of butter, be wary of miracle health claims.
August 6th, 2019
July 2019: This case was voluntarily dismissed because the parties reached a settlement agreement, the terms of which have not been disclosed. May 2019: A class-action lawsuit was filed against Johnson & Johnson for allegedly falsely advertising Aveeno Stress Relief Moisturizing Lotion and Body Wash. The complaint claims that the marketing for the products represents
April 24th, 2019
Lawsuit alleges essential oil MLM is a pyramid scheme, among other things.