Bumble Bee’s Dolphin Safe Representations on Tuna Products

In May 2019, a class-action lawsuit was filed against Bumble Bee Foods for allegedly misleadingly marketing Bumble Bee tuna products as being “Dolphin Safe” and produced using sustainable fishing practices when, according to plaintiffs, dolphins and other marine life are killed or injured by the fishing methods used to catch the tuna in the products. The complaint also claims that the company’s representation that it is a member of the International Seafood Sustainability Foundation (ISSF) is misleading because ISSF, which was created and is funded by Bumble Bee and other big tuna companies, is not independent or impartial and the organization does not support banning or controlling unsustainable fishing techniques. (Duggan et al v. Bumble Bee Foods LLC, Case No. 19-cv-2564, N. D. CA.)

For more of TINA.org’s coverage of the marketing of tuna products, click here.

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