Browsing the "Blog" Category


Jon Stewart Rips on CNN’s Sponsored Content

Published on November 12th, 2013 by Shana Mueller

So what does Jon Stewart of the Daily Show think of CNN’s “To the Couch” sponsored content segment (aka a “news-portunity”)? “They came back from commercials to a commercial covering what they could have done during ... Read More


Dear Mikaela Shiffrin

Published on October 29th, 2013 by Roger Kimball

Dear Mikaela, I am a fan. I am a huge fan, as a lifelong skier, a former racer, and a current race coach. The success you achieved last year, rising to the top of the World ... Read More


Designer Exclusions Apply

Published on October 16th, 2013 by Shana Mueller

Hoping to score fabulous designer goods at Saks Fifth Avenue’s “Friends & Family” sale this week? The website prominently displays the discount—25% off. But don’t forget to read the fine print found under the link for ... Read More


Venetian Blind?

Published on October 8th, 2013 by Bonnie Patten

If time could be turned back I am sure a Venetian Doge, upon seeing this ad, would hunt down and behead the person from Longines who did this.... Read More


Great Quote!

Published on October 3rd, 2013 by Laura Smith

"Advertising today is a truth-free zone,” says Jonathan Baskin. ... Read More


We Sold a $5,000 Winner!

Published on September 25th, 2013 by Orawan Gardner

Someone won $5,000 with a card from this very store!? It seems logical (in a really flawed, not-actually-logical-at-all kind of way) that because this store had one $5,000 winner, your chances of being a winner are ... Read More


Popeye Says Eat Your Spinach

Published on July 9th, 2013 by Bonnie Patten

Something amazing happened at our dinner table.  My daughter got into a fight with her brother (that’s not the amazing part) about who could eat the last of the – are you ready for it? – ... Read More


Are All Alcohol Ads Misleading?

Published on June 7th, 2013 by Bonnie Patten

I was surprised when I learned that there are no specific rules or regulations governing alcohol advertising on television.  While tobacco products are prohibited from advertising on TV altogether, it’s really anything goes for wine, liquor, ... Read More


Is it Art or Advertising?

Published on May 2nd, 2013 by Bonnie Patten

In today’s world it is getting tougher all the time to distinguish between marketing materials and art or entertainment. ... Read More


Craigslist Apartments Double as Credit-Score Traps

Published on April 25th, 2013 by Patrick Flood

Craigslist, an online classified section with ads for jobs, love, severely over- and under-priced furniture, and apartments, among other things, can be a font of opportunity for the Internet savvy. As a young and sometimes Internet-savvy ... Read More

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