In 2019, a false advertising class-action lawsuit was filed against the marketers of Duracell LED flashlights with replacement batteries. The complaint alleges that the companies misleadingly represent that the flashlights provide light for up to one hour and 30 minutes at the high-intensity setting and up to seven hours at the low-intensity setting when, according to plaintiffs, the flashlights do not provide light for the advertised periods of time. In addition, plaintiffs claim that the companies market that the flashlights have a 10 year lifespan in storage when, according to the complaint, the flashlights do not have the advertised lifespan because they continue to drain batteries while they are off resulting in dead batteries in 30 days. The complaint
was filed in January and amended
in May. (Siddle et al v. The Duracell Co., The Procter & Gamble Co., Costco Wholesale Corp., et al.
, Case No. 19-cv-568, N. D. CA.)
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