In February 2019, a class-action lawsuit
was filed against Epic Games, Inc. for allegedly using deceptive marketing tactics in the video game Fortnite Save the World to entice players – including minors – to purchase loot boxes by representing that the boxes contain valuable loot (e.g., in-game item schematics, heroes, and survivors) when, according to plaintiffs, the boxes almost never have the represented loot and the game does not tell players that the odds of getting valuable loot are “next to nothing.” (R.A. et al v. Epic Games, Inc.
, Case No. 19-cv-1488, C. D. CA.)
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