In February 2021, a class-action lawsuit
was filed against Honeydew Products for allegedly falsely advertising Honeydew and Pet Pleasant products – including shampoos, creams, massage oils, and pet shampoos – as natural when, according to plaintiffs, they contain non-natural, synthetic ingredients. (Palazzo et al v. Honeydew Products LLC
, Case No. 21-cv-576, E.D.N.Y.)
For more of TINA.org’s coverage of natural marketing claims, click here.