LuLaRoe Pyramid Scheme Allegations
March 2019: A class-action lawsuit was filed against LuLaRoe and its co-founders alleging that the MLM company is a pyramid scheme and that consultants make money by recruiting others to join instead of selling products. According to the complaint, millions of dollars were paid to a few distributors at the top of the pyramid at the expense of many at the bottom of the pyramid. Plaintiffs further allege that LuLaRoe fails to honor its “100%” return policy, provides misleading income statements, misrepresents that consultants who “buy more” LuLaRoe products will “sell more,” and fails to disclose that the quality of its products is declining and that the market for consultants is saturated. (Plaintiffs filed an amended complaint in April.) (Sperring et al v. LuLaRoe, LLC et al, Case No. 19-cv-433, C. D. CA.)
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