Nebraska

Who Can You Complain to in Nebraska?

Office of the Attorney General
Consumer Protection Division
2115 State Capitol
Lincoln, NE 68509
(800) 727-6432
https://protectthegoodlife.nebraska.gov/

To file a complaint online, click here.

Nebraska’s Laws

Here’s a snapshot of Nebraska’s laws regarding deceptive advertising:

Nebraska Code § 87-302: Lists a number of acts that are deemed deceptive trade practices, including, but not limited to, advertising goods or services with intent not to sell them as advertised, and advertising the price of a good or service in a way that could mislead or deceive consumers.

Possible Penalties

Some of the penalties that fraudulent or deceptive advertisers may suffer in Nebraska include:

  • The cost of attorney’s fees of the person suing if the advertiser acted knowingly and willfully (Nebraska Code § 87-303).

Small Claims Court in Nebraska

If you’re not trying to recover big bucks, but rather just trying to recoup the money you spent on a product or service after being duped by a false ad, then you might consider filing a lawsuit in Small Claims Court.

For general info about filing a lawsuit in Small Claims Court, click here.

For info on how to file a Small Claims lawsuit in Nebraska, click here.

Researching Consumer Complaints

To obtain copies of complaints consumers have filed against a business, you can send a Freedom of Information request to:

Nebraska Office of the Attorney General
Consumer Protection Division
2115 State Capitol Building
Lincoln, NE 68509-8902
Att: Public Information Officer

A sample Freedom of Information request can be found here.


**Please note that this page is informational only and does not take the place of legal advice.  Please also note that the above summary is meant to provide a brief look at the laws in Nebraska, and not a comprehensive list.**


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The chief law enforcement official in each one of the 50 states; also refers to the person heading the federal government’s Justice Department

A court order that requires a person or company to do a particular act or to refrain from doing a particular act. Example? A court order prohibiting a company from using an ad that’s been deemed deceptive.

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