Packaging of Degree, Dove and Axe

In August 2020, a class-action lawsuit was filed against Unilever for allegedly deceptively using slack-filled packaging that is approximately 40 percent empty space for Degree, Dove, and Axe antiperspirants and deodorants. (Krause-Pettai et al v. Unilever United States, Inc., Case No. 20-cv-1672, S.D. Cal.)

For more of TINA.org’s coverage of the marketing of deodorants, click here.

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You know when you buy a big bag of chips, and you’re all psyched for a feast, and then it turns out there are like, three chips in the bag? That bag is slack filled.

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