Pigs Grab Grand Clio Award

May 15th, 2013

The Three Little Pigs are at the center of a clever advertisement for The Guardian that took the 2013 Grand Clio Award at this year’s ceremony held May 15 at the American Museum of Natural History.

The advertisement by BBH London shows how reader participation in news stories via social media can lead to getting at the truth behind an event. We won’t say too much, but let’s just say the ad depicts how the Wolf was framed.


We at TINA.org like many of the 2013 CLIO winners. We had spotted several this year to post on our Ads We Like.

Congratulations on the award, BBH.

But really, it’s nice to see that none of the ads taking top honors are deceptive. Well done, CLIOS.

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