Put the Brakes on Dealership Bait and Switch Ad Tactics
August 29th, 2016
They’ll be ads galore this upcoming Labor Day weekend as car dealerships offer discounts on vehicles to make room for 2017 models. But not all savings claims are legit. Almost every week TINA.org receives complaints from readers about ads for low-priced cars or interest rates that hover close to zero that prove elusive as soon as the bargaining for the car begins. Here are some bait and switch advertising tactics dealerships use to get consumers to their lots.
For more on deceptive car advertising see related content here.