Sales at Banana Republic
June 2017: Plaintiffs filed an amended complaint making similar allegations.
2016: The trial court granted the store’s motion for summary judgment finding that the plaintiffs did not have standing (i.e., a proper basis to sue) because they did not establish that they were injured. Later in the year, the Court of Appeal of the State of California disagreed and reversed the trial court decision concluding that the evidence presented by plaintiffs raised a triable issue (i.e., whether plaintiffs were harmed by relying on the allegedly misleading advertising).
2014: A false advertising class-action lawsuit was filed against Banana Republic for allegedly deceptively placing 40% off sale signs in store windows without disclosing that the discount only applied to certain items. (Veera et al v. Banana Republic, LLC, Case No. B270796, Court of Appeal of the State of California)
For more information about pricing discounts and TINA.org’s coverage of the issue, click here.