Sales Prices at GNC
April 2016: A false advertising class-action lawsuit was filed against GNC in April 2016 (and amended in August 2016) for allegedly misleadingly marketing the existence, nature, and amount of discounts of items sold on its website by comparing a “Sales Price” to a “Regular Price” that was artificial and not the prevailing market price within the three months immediately before the advertisement, as required by California law. (Kaskorkis et al v. General Nutrition Centers, Inc. and General Holdings, Inc., Case No. 16-cv-990, S. D. CA.)
For more information about other class-action lawsuits filed against GNC and TINA.org’s coverage of the company, click here.
For more information about other class-action lawsuits regarding the marketing of pricing discounts and TINA.org’s coverage of the issue, click here.