Results for "reviews"


October 8th, 2020

An argument for embedded advertising disclosures in sponsored social media posts.

Alani Nu Balance

September 22nd, 2020

Supplement company says product is not a “fertility supplement.” Its marketing says otherwise.

MLM News Alert

August 10th, 2020’s curated list of MLM info and news of note.


July 8th, 2020

The online freelance marketplace has an unsubstantiated health claim problem.


July 1st, 2020

Don’t let the claims about these blue-light blocking glasses blind you to the facts. Suggests Updates to How the FTC Regulates Endorsement Advertising

June 29th, 2020

On June 22, 2020, responded to the FTC’s request for comment on the Guides Concerning the Use of Endorsements and Testimonials in Advertising (referred to here as the Endorsement Guides or Guides). First passed in 1980, and last amended in 2009, the Endorsement Guides provide guidance to businesses, and others, to ensure that advertisements

Summary of Action

June 24th, 2020

In June 2020, submitted a comment to the Federal Trade Commission, which was seeking public comment on whether to make changes to its Endorsement Guides. The Guides, which were first enacted in 1980 and amended in 2009, provide guidance to advertisers to ensure that ads incorporating endorsements and testimonials abide by the FTC Act.

Nuvega Lash

March 5th, 2020

In February 2020, a class-action lawsuit was filed against advertisers of Nuvega Lash for allegedly falsely marketing cosmetics on various websites and in social media advertisements. Among other things, the complaint alleges that the advertisers: Mislead consumers by using “fake celebrity endorsements” in advertisements, including a SnapChat ad with an endorsement from Blac Chyna and

RollyChic Boots

January 31st, 2020

Consumer says she was scammed by company, which advertised on Facebook. And she’s not the only one.

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