Published on July 11th, 20130
Skechers Refund Checks in the Mail
In May 2012, Skechers agreed to settle with the FTC for $40 million over deceptive advertising allegations. While this seemed like a win for the FTC and for consumers, remember our take on it; for Skechers, $40 million, a fraction of their profits from toning shoes, amounts to little more than a cost of doing business. Checks being mailed may seem like the final page in the book, but what has really changed? All of the shoes involved in the complaint—Shape Ups, Resistance Runners, Toners, and Tone-ups—are still available for purchase, and while it has changed its advertising claims, Skechers continues to deny any wrongdoing.
Death, taxes, and miraculous weight loss claims—all inevitable. Learn more about weight loss claims here.