Sunny Co Clothing: When Social Media Marketing is TOO Successful

May 4th, 2017

Between Fyre Festival last week and Sunny Co Clothing’s “free” swimsuit giveaway yesterday, it’s been a dubious few days in the world of Instagram marketing.

UPDATE 5/15/17: Sunny Co Clothing has released a statement assuring customers that it is in the process of fulfilling their orders and that that those who were inadvertently charged full price may file for a refund. Read the full statement here.

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About the Author

Jane Motter

Jane works on a variety of advocacy initiatives for She assists mainly in researching and collecting evidence for legal actions and consumer news stories.

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