The Packaging of Nature’s Bounty Supplements
June 2015: A class-action lawsuit was filed against Nature’s Bounty for allegedly misleadingly using slack-filled packaging for Nature’s Bounty nutritional supplements – including Dual Spectrum Cranberry with Hibiscus, Red Krill Oil, and Q Sorb™ Co Q-10 Plus – in order to make consumers believe they are buying more product than they actually are. According to the plaintiffs, the size of the bottles makes consumers believe that the actual volume of the tablets or softgels inside the bottles is larger than it actually is. (Rodriguez et al v. Nature’s Bounty, Inc., Case No. 15-cv-4547, S. D. NY.)
For more information about other class-action lawsuits filed against Nature’s Bounty and TINA.org’s coverage of the company, click here.
For more information about other class-action lawsuits regarding the use of slack-filled packaging and TINA.org’s coverage of the issue, click here.
For more information about the marketing of supplements and TINA.org’s coverage of the topic, click here.
When a complaint is dismissed with prejudice, it cannot be refiled.
You know when you buy a big bag of chips, and you’re all psyched for a feast, and then it turns out there are like, three chips in the bag? That bag is slack filled.